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Darran Garnham, CEO of Toikido Toikido If you have children – or indeed if your memory stretches back to your own childhood days – then you’re probably aware of the symbiotic relationship between the entertainment industry and the toy manufacturing sector. Pick just about any major film, TV series or game that appeals to children…

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The holidays ushered in historic bargain prices on toys – and 2023 promises even deeper discounts for consumers while delivering more pain for toy sellers. Known for being recession proof, the toy industry is instead plagued by a perfect storm — cash-strapped consumers who have less disposable income for non-essential items and a glut of…

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The Barbie doll has undergone a breast reduction as toymaker Mattel seeks to appeal to children as young as 3. Gone is the contentious hourglass figure for My First Barbie, which launched Thursday ahead of July’s live-action film about the icon starring Margot Robbie and Ryan Gosling. The slightly softer-bodied Barbie follows on the high heels of tall, petite…

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Mattel’s Fisher-Price brand on Monday reannounced the recall of about 4.7 million “Rock ‘n Play” sleepers, following at least eight more deaths that occurred after the original recall in 2019. The product was launched in 2009 and first recalled a decade later after more than 30 infant fatalities were reported. A total of about 100 deaths…

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The month of October is traditionally the busiest month for imports of children’s toys — but not … [+] this year. ustradenumbers.com For the first time this century, children’s toy imports did not peak in October, instead falling below $2 billion in an October for the first time since 2014. Was it recession fears going…

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More holiday shoppers are putting off paying their bills with buy-now-pay-later apps, even financing lower-priced goods, according to new data on Thanksgiving spending. Spending on such apps rose 1.3% on Thanksgiving, according to Adobe, while the average order value for purchases made with the apps declined 6%, according to Salesforce data. Buy-now-pay-later apps like Affirm,…

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Jack Daniels barked at the Supreme Court to once again take up its dispute with the maker of a dog chew toy for infringing on the whiskey company’s trademark. At issue is VIP Products’ squeaky, tongue-in-cheek copy of the famous whiskey maker’s bottle called “Bad Spaniels,” which sells for $16.49 and says in small print…

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Retailers are poised to push smaller and less expensive toys this holiday season — a bid to tempt skittish shoppers as inflation hikes prices for everything from gas to groceries. MGA Entertainment, maker of LOL Surprise and Bratz dolls, is launching more than 200 new toys that are priced at or below $10, including many…

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BOSTON — A Hindu rights activist is calling on a Massachusetts museum to stop selling children’s plush toys representing three Hindu deities, which he says are “insensitive.” Toys depicting Lord Krishna, Lord Ganesh and Lord Hanuman were available on the Peabody Essex Museum’s online shop last week but had been removed by Tuesday, Rajan Zed,…

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